Currently Working at:

Privately Held; Marketing and Advertising industry

December 2006 – Present (4 years 3 months)

• Work to define and manage digital strategies for clients including SEO, SEM, Display advertising, Promotions
• Define metrics and measures of success for online strategies
• Manage team of developers, Project Mangers and Interactive Art Directors
• Responsible for developing technical architectures and over all plans for client solutions
• Developed plan to move the Agency from Traffic to Project management
• Implemented training plan using online and offline courses to elevate the agencies knowledge of Interactive Marketing
• Helping build the companies interactive practice and creating operational and development best practices
• Manage all development vendors and resources
• Working on Consumer brands, Kodak, Woodbridge Wines, Citi Bank, Excellus Blue Cross Blue Shield, Thule, Constellation Wines.

See my Linked in profile:

Digital Marketing, Social Media Marketing, Product Development , Product Management, Product Marketing .

 

 

 

I am the President of Genesee Regional Off-Road Cyclists G.R.O.C. a local Mountain BikeClub that's mission is to be an inclusive community designing, building, riding and maintaining sustainable shared-use trails.

GROC is also an IMBA affiliated club and runs the local chapter of IMBA National Mountain Bike Patrol.